Full-Stack Marketing for Female Founders

From hands-on content creation to investor readiness and exit support. Victrix delivers scalable marketing that drives real business outcomes and frees you to do what you do best.

You've built something awesome

You've built something awesome

YOU SOLVE REAL PROBLEMS.
You have customers who value what you're doing.

You know you need to focus on marketing, but you've got limited bandwidth.

Hiring a full-time senior marketer doesn't quite fit where you are right now. What you need is focused marketing support to move the business forward without the full-time commitment.

Trusted by

My CLIENTS HAVE SEEN

33% revenue per customer INCREASE

CRM + lifecycle marketing optimisation + pricing strategy, analysis and reporting

B2C marketplace

170% organic conversion GROWTH

content audit + technical optimisation + SEO strategy and execution

DTC service provider

£1M in secured project value

go-to-market strategy + corporate partnerships + executive communications

strategic consultancy

“Professional, efficient and insightful. Victoria brings real expertise and approaches challenges with exactly the right balance of strategy and pragmatism.”

Kim Palmer,
Founder of Clementine App


Image via General Assembly.

Hi, I’m Victoria

I help female founders build marketing that actually works.

I've spent 15+ years in marketing, leading teams at tech startups, running my own agency, and working with brands like The Body Shop, Charlotte Tilbury, and Victoria's Secret*. I've seen what works (and what's a waste of time and money).

I started Victrix Labs because female founders need senior-level marketing expertise that meets them where they’re at. My clients get both strategy and execution, from positioning to campaigns to creative development and team building.

I've been Marketing Director at 4Sale (Middle East's largest marketplace), Co-Founder of era.media (clients: IKEA, Aston Martin), and Account Director at Thought Quarter (Wildanet, Surfers Against Sewage, CACI, Healey’s Cyder Farm, The Cinnamon Trust).

Currently leading marketing at Warp Technologies (NHS, Office for the Children’s Commissioner, Skills England, MoD) while advising select startups.

I'm here to help ambitious female founders move from guessing to growing.

*It’s a lot of fun doing that in countries where English isn’t the first language, and you’re the only other Victoria they’ve heard of…